GLBT AMERICA Home Decor IMC Completes Atlanta NEXT Home Décor Transformation

IMC Completes Atlanta NEXT Home Décor Transformation

In the early phases of Atlanta Next one of most visible changes were updates to the Building 1 Lobby and arrival experience.

International Market Centers (IMC) marks a major capital and strategic investment milestone with the Winter 2022 completion of its multi-market “Atlanta NEXT” transformation of the AmericasMart Atlanta home décor offerings.

“The latest 19 updates drive the eight-floor home décor marketplace to capacity, fulfilling IMC’s vision to create a compelling design-driven destination for market and year-round buyers,” said Scott Eckman, IMC executive vice president and chief revenue officer. “When we embarked on the Atlanta NEXT plan in 2019, we had no idea what the next few years would bring, but we continued in our commitment to reimagining our home décor sourcing experience. We are proud to present an intuitive and comprehensive destination of more than 300 showrooms for the design and retail community.”

Brayden and Brooks opens a new showroom at AmericasMart in Winter 2022

Seven new brands bring more accessories, textiles, wall art and lighting to AmericasMart in January. These new showrooms are:

  • Auskin Sheepskin Company (sheepskin, alpaca wool and leather products)
  • Brayden and Brooks (one-of-a-kind canvas signs)
  • Cloud 9 Design (home accessories)
  • Couture Lamps, Inc. (handcrafted lighting and accessories)
  • Meissenburg Designs (vintages signs)
  • TWS Italian Paintings (European painting)

Additionally, The Import Collection rebrands as Kavana, showing home decor, wall art and accent furniture in a new space.

The twelve winter 2022 expansions within Building 1 continue to refine the home décor offerings and bring more lines to Atlanta Market. Five expanding brands include Aesthetic Movement, Classic Home/Villa Home Collection, D.V. Kap, Inc., Jamie Young Company and Karen Alweil Studio.

The final Atlanta NEXT relocations include Cozy Mattress to Floor 12, Decorum to Floor 9, Devgiri Exports to Floor 9, Marble Crafter to Floor 9, Oriental Trimmings to Floor 10, Petal Lane to Floor 10 and Porch View Home to Floor 10 from Building 2.

Complementing the permanent showrooms are 215-plus home décor temporary exhibitors on three floors in the ANTIQUES, HIGH DESIGN and HIGH DESIGN LUXE and Home Accents & Home Furnishings and Fine Linens & Home Textiles collections. A full list of exhibitors is here.

Launched in 2019, Atlanta NEXT is a multi-stage capital and strategic investment plan that transforms the AmericasMart Atlanta business through enrichment of all categories, strategic remerchandising of resources and improvements to all buildings. In Building 1, the project includes a major reimagining of the arrival experience with an updated lobby and reorientation toward Atlanta’s bustling Peachtree Street set for completion in Winter 2023.

With Winter 2022 completion of the home category remerchandising, the next major phase of the plan includes reimagining of Floors 2-6 of AmericasMart Building 1 to continue enhancing the arrival experience, as well as a new casual furniture destination in preparation for the relocation of the International Casual Furnishings Association’s (ICFA) markets to Atlanta in 2023. See a full list of Atlanta NEXT updates here.

IMC Completes Atlanta NEXT Home Décor Transformation